Tile selection display inside the Aesthetic Tile showroom in Groveland, FL

Blog

Insights, Tips, and Inspiration from Our Tile Experts.

From Our Workshop to Your Home

Welcome to the Aesthetic Tile blog! Here, we share our passion for craftsmanship, design inspiration for your next project, and practical advice on tile care and maintenance. Explore our articles to stay updated on the latest trends and see behind-the-scenes looks at our work.

Stranger Things themed image representing teamwork and resilience in tile installation business

January 12, 2026

Escaping the Upside Down: What Stranger Things Taught Us About Teamwork

What Stranger Things taught us about teamwork, resilience, and building something lasting. A reflection on community, growth, and setting high goals for 2026.

Read Our 2026 Vision

Brad Fleitz Aesthetic Tile Featured Contractor The Tile Shop professional tile installer Clermont Groveland Central Florida

December 4, 2025

Featured Contractor for The Tile Shop!

Brad Fleitz shares his experience being named a Featured Contractor by The Tile Shop—national recognition for Clermont and Groveland's trusted tile installer.

Read the Tile Shop Feature

Brad from Aesthetic Tile featured contractor at The Tile Shop Orlando Central Florida tile installation expert

November 27, 2025

A Thanksgiving I Never Saw Coming

From three generations of tile craftsmanship to being featured by The Tile Shop—this Thanksgiving, we're reflecting on trust, growth, and what it means to do right by our clients.

Read Brad's Thanksgiving Story

Aesthetic Tile filming Myth Breakers inside The Tile Shop in Orlando

September 30, 2025

Myth Breakers Ep. 1 — Are Tile Remodels Too Expensive?

Break down the real cost of tile remodels with Episode 1 of Myth Breakers—filmed at The Tile Shop in Orlando with budget plans, pricing, and a 15% savings offer.

Watch Myth Breakers Episode 1

Professional installer applying pre-mixed grout to a mosaic kitchen backsplash tile installation in Central Florida

September 20, 2025

Tile Tips Ep. 1 — Why Pre Mixed Grout Is a Smart Upgrade

Learn when pre mixed grout outperforms cement grout, where to be cautious, and how to get flawless results with pro-tested installation tips.

Read Our Pre Mixed Grout Guide

Professional video production set inside the Aesthetic Tile showroom in Groveland, FL

September 15, 2025

Investing in Our Future: A Marketing Success Story

We're thrilled to share how our investment in professional marketing and video content creation is transforming our business and attracting higher-quality projects.

Read Our Marketing Success Story

Aesthetic Tile team celebrating the new Groveland, FL location announcement

August 15, 2025

We're Growing: Aesthetic Tile Is Coming to Groveland

We're opening our second location in Groveland, Florida, and inviting our newest neighbors to stop by, share their projects, and grow with us.

Read About Our Groveland Expansion

Beautiful dark wood kitchen with porcelain tile backsplash installation in Central Florida home

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Frequently Asked Questions

Do your tips apply to Clermont homes?

Yes—our advice accounts for Central Florida humidity, substrates, and local suppliers.

How often do you post new articles?

Periodically—project highlights, maintenance guides, and material myth‑busting.

Can I request a topic?

Absolutely—send questions and we'll consider them for a post.

Where can I see projects mentioned in articles?

We link to our Gallery and include before/after photos when possible.

Can I share your blog posts with my contractor or designer?

Yes! Feel free to share any content that helps with your project planning or decision-making.

Do you offer video content in addition to blog posts?

Yes—check out our Myth Breakers and Tile Tips series for video guides on installation and design.